To manage the process of optimizing our sites for the search engines (SEO), we license a tool called Conductor which helps us with tracking, ranking, and all sorts of the nitty gritty of SEO.
Mostly, the relationship is pretty minimal. We send them money, they let us use their tool (which is great).
This week we heard from them. Apparently, an unusual and alarming number of links were appearing aimed at our site and they worried that we were spamming or being made to look like we were spamming and were we aware of it?
Our answer:
"It is back-to-school season during a major pandemic and many parents are trying to figure out what to do for their children's education. Homeschooling is a school choice option that is now of interest not just to the ~1 million families that were doing it at this time last year, but all ~30 million families of kids with school age kids. The press as well as the public have picked up on this. Time4Learning is the leading homeschool online service. Yes. WE ARE TRENDING"
Nothing nefarious or devious about it. We're just getting a great deal of attention.
Thanks for checking. Oh, you too have children and have some questions? Well, check our website and look at the demos and videos, visit our facebook groups and ask some questions, download our free guide to starting to homeschool, and good luck to you."
Here's today's joker. It commemorates the 1934 World's Fair. It's part of the Americana collection of jokers.